MARKETING MANAGER II

Company: Fellowes Brands
Location: Schaumburg
Posted on: October 19, 2024

Job Description:

Description Our most important asset is our people. Who we are, what we do, how we do it and why we are passionate are all centerpieces of why we succeed. - We are proud to be recognized:

• Among America's Best Midsize Employers by Forbes in 2021 and 2022
• As one of Chicago's Best & Brightest Companies to Work For in 2022
• As a Chicago Tribune Top Workplace 2022 and 2023 Role Summary As our Marketing Manager II, you will be responsible for supporting, and at times driving, the development and implementation of customer, category and product strategies. The Marketing Manager will also provide support in achieving budgeted EBITDA goals and directly interacts with key Walmart stakeholders. Large emphasis on managing Private Brand business. - This role will be based at our office in Schaumburg, Illinois reporting to our Senior Global Marketing Manager. - In This Role, You Will Focus On--- - PRODUCT MANAGEMENT
  • Leverage market data to bring new product ideas to internal Product Development team
  • Act as the Voice of the Customer and the Consumer in New Product Development Process
  • Lead specific New Product Development projects from ideation through execution
  • Establish target financial goals for New Product Development
  • Deliver new products on time, on spec and on cost
  • Bring omnichannel launch mindset to cross-functional teams
  • Comprehensive product lifecycle management DIGITAL MARKETING
    • Manage overall Walmart.com strategy
    • Oversee content development and ongoing management
    • Oversee Walmart Connect marketing budget CUSTOMER STRATEGY & PRESENTATIONS
      • Collaborate with sales, product development, operations and other key cross-functional team members to plan and present data driven recommendations
      • Lead internal preparations for bi-weekly customer meetings
      • Manage customer line review process from concept through execution
      • Partner with cross-functional team to plan and execute key customer proposals
      • Strategically build new product line plans
      • Determine key insights needed to deliver data driven recommendations
      • Partner with Market Data Syndicators to identify market share growth opportunities
      • Outline line review deck and coordinate key stakeholder inputs and approvals
      • Drive item pricing strategy with consideration for market benchmarks and customer price ladders CUSTOMER EXECUTION
        • Collaborate with National Account Manager on ad hoc customer requests
        • Contribute to weekly call agendas and attend weekly customer facing project calls ensuring all priority topics are covered and notes and insights are captured correctly
        • Manage many unique projects by coordinating or leading a cross-functional, multi-disciplinary team to execute on time, on quality, and on budget
        • Execute highly detail oriented specific administrative tasks focused on product set up through internal and external processes and systems
        • Deliver on time results for projects involving packaging and communications through the execution and management of all details from start to finish MARKET AND CUSTOMER DATA ANALYSIS
          • Run and analyze point of sale data from Circana to understand category and product trends which inform new product development and customer presentations.
          • Partner with Circana Account Manager to glean key market insights and translate into actionable recommendations.
          • Leverage Walmart Luminate to track Modular performance and to better understand shopper behavior
          • Create tools to track Modular performance and drive item level assortment recommendations
          • Strategically analyze data across multiple sources to formulate strong, data-driven customer proposals
          • Translate customer and consumer data into new, innovative product development opportunities
          • Data driven new product innovation - assortment and category gaps identify market share growth opportunities What You Bring To The Team
            • Bachelor's degree in Marketing or related degree and/or a combination of education and/or equivalent work experience. MBA preferred.
            • Experience with Walmart / Walmart Private Label preferred, not required*
            • 5+ years of marketing, brand or channel management or consumer products experience, with at least 3 years in developing consumer products through product development process
            • At least 3 years of experience working with category data (NPD Group, IRI, Circana, Nielsen)
            • At least 1 year of experience in a customer facing role Fellowes Brands - A Family Business Since 1917
              For over a century, Fellowes has been committed to positively impacting people through our culture, relationships and solutions. We have evolved toward relevance with each decade and generation, responding to a constantly changing world. Today, we are on an ambitious journey to grow our influence and impact in enhancing and maximizing work experiences worldwide. We are a "Brand on the Move" and remain committed to finding new ways to help people work better and feel better. Visit our Careers Site: www.fellowesbrands.com/us/en/careers/Pages/overview.aspx All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. - Fellowes, Inc. does not accept unsolicited resumes from any agencies that have not signed a mutual service agreement. All unsolicited resumes will be considered Fellowes' property, and Fellowes will not be obligated to pay a referral fee. This includes resumes submitted directly to hiring managers without contacting the Talent Acquisition Department. - #LI-Hybrid

Keywords: Fellowes Brands, Rockford , MARKETING MANAGER II, Executive , Schaumburg, Illinois